Information as well as communication technology scenes are undergoing changes very fast. A cell phone is no longer a device only for talking. Over the last decade it has transformed into a TV, tablet, timer/stop watch, book, remote control device and of course a watch. Now touch screen is giving way to voice commands making us more dependent on the phone and other electronic devices. It may not be out of place to say that our dependence on the digital appliances has reached an addiction level.
Since Digital marketing is directly linked to the digital technology, any development in this field directly impacts the digital marketing industry. The rate of obsolescence is so high that by the time a new technique is incorporated in the digital marketing campaign, a newer technique crops up to make you feel passé.
If, as a digital marketer, you want to remain in the reckoning as a contributor to the profitably of your organisation, you will need come up with innovative media campaigns so that your ads are noticed by the target audience even in the plethora of ads and products in the ever changing technological environment.
For this, you need not only be innovative and think out of the box but you will have to keep yourself abreast with the latest technological developments and innovations in the field of digital marketing to apply your innovative faculties profitably. For the best results, chalk out a plan for continual training from a reputed training set up.
Digitant Talent Solutions (DTS) is a team of dedicated digital marketers who have been engaged in helping organisations to address their digital marketing needs. We understand the needs of the industry very well and want to help the right talent to equip themselves with the latest technological advances in the field of digital marketing.
We released an eBook titled, “Digital Marketing Pandect” a few months ago to put forward nuances of various techniques of Digital marketing and all its sub skills for the benefit of digital marketers of all hues. This received tremendous response from both, the new aspirants as well as the hard core professionals.
We are now in the process of launching a revised version of the same incorporating the latest developments in this field. This eBook will be available by the year end.
You can get a preview of the book at Amazon Kindle.
In order to help digital marketers evaluate the skill levels acquired by them, we conduct certification exams as well. These exams are conducted online and are free of cost. The certificates issued by us are widely recognised.
You may contact us for details at firstname.lastname@example.org